New Pet Parents

If there is a silver lining to this year and the pandemic, it’s that animal adoptions have increased,” Breethe co-founder and lead meditation teacher, Lynne Goldberg, told Apartment Therapy. “Bringing a new dog into your life is both exciting and a bit intimidating — it takes some time to get to know each other, and your pup needs to adjust to a new home environment, perhaps for the first time.

She added, “the ‘Press Paws’ collection was designed to help you practice love, kindness, and patience, while reducing anxiety in your dog. The goal is to facilitate quality bonding (and cuddle!) time and to reassure them that their new surroundings are a safe, consistent, and calm haven.”

As for what you’ll find: for pet parents specifically, meditations to help develop patience, deal with frustration, work with stressful experiences, practice calming breaths, and de-stress when feeling overwhelmed. For dogs and pet parents, there’s Becoming Best Friends with Your Dog, “Fido’s Journey to his Fur-ever Home” bedtime story, and the “Don’t Go!” Separation Anxiety Playlist, featuring two hours of soothing music.

Not only is Breethe the first meditation app to offer pet-specific content, they’re also offering free memberships to anyone who adopts a shelter animal with proof of adoption—with all pet content free during the months of November and December. Goldberg shared, “A few Breethe team members have rescue dogs so this is near and dear to our hearts.”